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Why Diet and Savings Plans Fail


No, I am not planning on turning this financial column into one of health and lifestyle. But there are remarkable similarities between dieting and saving. Both require an initial decision to take positive action to achieve goals and both require a long term commitment to succeed.

So why do they often fail?

Generally, they fail for two reasons. The first is lack of preparation and understanding of what is required. The second is the inability to maintain the commitment. I do not have statistics for failed diets but looking at the huge numbers of ads, the thriving weight loss business and the growing obesity problem in developed and even some developing countries it would appear evident that efforts to combat the problem are not succeeding. In the world of finance it is also well known that only a minority of those who enter contractual savings schemes maintain the plans to maturity. Unofficial estimates indicate that plans are maintained on average for only seven years. At this point a plan is likely to return only a small profit and the original savings target is never met. Consequently, the hoped-for lump sum to pay for higher education or a retirement free of financial worries never materialises.

Why do people give up?

People give up for a number of reasons. Their circumstances can change through marriage, additions to the family, change of job, return to home country etc., any one of which may force them to stop their regular contributions. It is an easy choice. You do not feel any immediate hardship as you would if you stopped paying your mortgage or the electricity bill! Again, there could be a sudden need to raise capital for a multitude of things. Also, some are disillusioned after a few years if the value of the plan does not reflect the growth in markets over the period. They do not appreciate that the plans have little value in the early years but they generally pick up over time and those who carry through to the end usually enjoy terminal bonuses as well.

Are there alternatives to contractual plans?

There are, but historically they tend to be ineffective. I have tried these and find that on average few are maintained beyond the first year as people soon find other uses for a lump sum that can be easily accessed without penalty. Such plans are also fairly costly as they entail paying a full bid-offer spread and offer no bonuses. Long term goals are rarely met by such plans. They are also unpopular with institutions and financial advisers as they take up a lot of administrative time for little return. Building up cash in the bank is another option but in reality, cash in the bank tends to get spent and once again long term goals are not achieved.
So if contractual plans often fail should we still use them?

Let’s look at it this way. If you were living and working in Europe, the US or Australia you would be contributing whether you like it or not to some form of state pension plan and almost certainly to an occupational plan as well. You would have no choice; the contributions would be taken out of your salary. You may have less money to spend but you will appreciate the benefits later on. Expatriates however, live in a different world. They tend to enjoy a higher standard of living but in many cases are making no provision for retirement. Those working for large companies are usually reasonably protected as they will tend to have generous packages that enable them one way or another to build up their wealth. Expatriates in Bali however, with a few exceptions such as managers and senior staff of large hotels, are generally here out of choice and do not have a generous employment package. Many are living comfortably but are neglecting long term planning. Unless they can force themselves into a disciplined form of saving they risk hardship in later life.

The way forward

Given the unpopularity of contractual plans and the lack of success of totally flexible plans is there a real alternative? One possibility is a hybrid solution. The life companies are unlikely to come up one but financial advisers should be able to create one by assembling a combination of contractual and flexible. The contractual plan should be set at an amount that is well within the client’s ability to pay over the long term. It should be backed by ample cash in a reserve account. A second savings plan may be started with a larger savings amount but this would be totally flexible and could be encashed at any time without penalty. As the comfort margin grows, contributions to the long term plan can be gradually increased. This is still not as good as if you were in your home country making compulsory contributions but at least it is more likely to succeed than by setting goals too high initially or not seriously attempting to reach them at all.

At the end of the day, diets and savings plans do not really fail. It is people who fail them. The challenge in both the lifestyle and financial services industries is to create products which ensure people succeed. Food for thought!

Colin Bloodworth is a senior financial adviser with Financial Partners International. The views expressed are his own. If you have any questions related to personal finance you may contact him at 021 520 8099 or
colin.bloodworth@financial-partners.biz